ML6 is a frontier AI engineering company, constantly pushing the boundaries of what's possible with AI.
As a Marketing Manager, you will be responsible to define our brand narrative, value proposition and drive awareness, acquisition and growth between our services and platform business.

YOUR IMPACT

Strategy & Positioning (20%)

Define our value proposition and positioning together with the Head of Business Development:

• Monitor the evolving competitive landscape and ensure a differentiated positioning in each of our industries and markets

• Support our Industry Directors in crystalizing the value proposition for our focus industries

• Testing out offers through well designed marketing campaigns before engaging in a full scale investment

• Define our overall communication and channel strategy

• Refine and monitor our OKRs, ensure clear reporting and proactively look for improvements

Hands-on Execution (60-70%)

• Work on our overall content strategy and setup SEO and GEO optimization

• Execute multi-channel digital campaigns designed specifically for lead generation

• Manage the social media calendar and run both internal and external events

• Track! Use data to reallocate budget toward what actually converts

• Define and execute a channel marketing strategy with our alliance partners such as Google, OpenAI, Microsoft, AWS, Anthropic and Cisco

Coordination & Ops (10-20%)

• Coordinate and coach the marketing team and engage with internal clients (industry directors, sales teams, HR and delivery)

• Direct agencies and freelancers

• Handle press releases and media relations

• Manage our annual marketing budget, look for ways to optimize and reallocate to most performing tactics

WHY YOU?

• Mandatory experience in a tech/AI start-up or service company/consultancy

• Comfortable with the tech lingo and the ambiguity fast changing environments bring

• 5+ years of experience in an all round marketing position where you were responsible for the overall strategy (positioning/GTM) and the hands on execution yourself

• Master’s degree in Marketing, Business, Communication or a related field.

• Hands on and can do mentality

• Advanced analytical skills, you don't just report data, you use it to re-steer strategy

• Expert at managing and working with cross-functional stakeholders and multiple workstreams via tools like Notion

• Professional fluency in English, Dutch is a bonus

• Ability to translate complex AI concepts into attractive and crisp business value propositions

• AI native, you use and experiment with different AI (marketing) toolings

WHY ML6?

Less talking, more doing. Join us and push the boundaries of AI.

• Driving seat: Whether you want to grow further in your role or expand scope and responsibilities at one point, we shape the path together and provide support to accelerate your career in our fast evolving environment.

• Take ownership from day one: We want you to act like a shareholder—so we make you one. We provide stock options to all senior agents, ensuring you truly share in our collective success.

• Value driven innovation: Our work is guided by a commitment to Do Good and Excellence in Delivery. You’ll work on challenging, diverse projects where your passion for technology creates a real-world impact.

• Transparent rewarding: We offer an attractive, optimized package (typically €50k – €75k gross/year incl 13,9m + benefits and bonuses). Your salary depends on your expertise and impact. This expertise will be translated to a level and scope group on our salary grid and will be defined during the hiring process. Check out our Reward Philosophy to read more.

Unit

Business Development

Locations

Ghent